Remember your old classroom with its old wooden benches and blackboards? Those were pre-internet days, and it hasn’t taken long for the classroom to find its digital counterpart. The Virtual Classroom is now a reality, taking learning online to overcome the barriers associated with a confined classroom.


Virtual classroom weaves a web
Virtual classroom retains the essence of conventional classes, but just conducts it via the web. It is accessed through a portal and synchronized with the instruction giving process, which also helps to eliminate the limitations associated with distance learning. It enables communication between the participants through feedback or Q&A sessions, presents learning in interesting formats, including slides or presentations, and involves engagement in the form of workshops.

To understand it better, let us look at the key elements of virtual classrooms:

  1. Non- restricting: Removes restrictions of time and place and enables student-instructor participation from various parts of the world.
  2. Affordable: Trims down costs by eliminating travel and other expenses. PGDBA Distance Education is way cheaper than a regular PGDBA.
  3. Flexibility: Class instructions can be recorded to be viewed later.
  4. Better presentation: Lectures supported with slides and videos offers audio-visual impact, which infuses greater interest and helps in retaining concepts and learnings.
  5. Accessibility: Lectures and tutorials are delivered online. All you need is an internet connection and a computer. Group projects promote inter-personal communication between students, sharing of ideas and documents, and allow them to check-in on each other’s progress.
  6. Hand-raising: Allows one-on-one interaction and customized query solving.

WeSchool offers quality education through their virtual classrooms in the form of tailored courses like MBA in human resource or post graduate diploma in marketing management. Besides offering the advantages of learning from the comforts of your own home, Welingkar courses are supported with:

Video lectures



You can thus see that there isn’t much difference between a virtual classroom and a regular one. In addition, virtual classrooms offer the advantages of online learning along with conventional modes. Supported with technology, such classrooms can be most advantageous for professionals or for students with time constraints.


A resourceful person always stays ahead of the game. Unlike formal education, online courses offer flexibility and the convenience to choose the schedule, time and pace at which you intend to build up your skills. However, online courses can suffer from lack of engagement and motivation. This has led to educators create a blend in the form of ‘hybrid’ learning courses.


Four reasons to go hybrid

  1. Multiple ways to learn: Everyone gets tired of reading pages after pages of text. Hybrid courses were developed for the same reason that children’s books are filled with illustrations. The added inputs can come in the form of videos, audio, industry visits, and visually enhanced resentations, in addition to course material. It ensures that the conveyed information is easily understood, thus giving an edge over both offline and online teaching methods.Here is an industry visit in action:

  1. Diversified approach: Your learning preferences may not be the same as that of your neighbor. Standardized online courses might therefore fail to meet the demands of every student. Diversified teaching methods allow tackling various issues and queries that arise during a course. Besides taking care of time constraints, hybrid courses, for instance an MBA in advertising and media or healthcare management courses, enable face-to-face interaction with the educators.
  1. Greater scope for instructors: Hybrid courses allow instructors to update and tweak their methods of teaching to suit the needs of individual students. Interactions help them in making suggestions, both for improving course materials and students’ performance. This is a lot better than auto-generated feedbacks.
  1. They are fun: Hybrid courses add the vital ‘fun’ element to learning, something that goes amiss in regular teaching methods and online courses. This allows you to hone up on soft skills.

Watch an ‘experiential’ workshop in progress here:

Hybrid learning methods, like the ones used at Welingkar’s Hybrid PGDM Program, ensure that students and professionals undertaking online courses emerge not merely with a qualification, but armed with a ready set of essential knowledge and skills needed to succeed.


Andrew Carnegie sums up Teamwork brilliantly. “Teamwork”, he says “is the ability to work together toward a common vision. It is the ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results.”

Whether in the workplace, sports arena or social organization, team building requires a keen understanding of people, their strengths and what gets them excited to work with others.   Team building requires the management of egos and their constant demand for attention and recognition.   Team building is both an art and a science and the leader who can consistently build high performance teams is worth his weight in gold.


Here are six ways successful teams are built to last:

1.       Be Aware of How You Work

As leader of the team, be extremely aware of your leadership style and techniques.   Make sure you are leading from a position of strength, respectability and flexibility.

2.       Get to Know the Rest of the Team

Make the time to get to know your team – the real assets that each member brings to the table, those they leave behind and those yet to be developed.

3.       Clearly Define Roles & Responsibilities

Now, don’t assume this is an easy step; in fact, you’ll often find that people’s ideal roles lie outside their job descriptions. Each team member’s responsibilities must be interconnected and dependent upon one another. A team should operate as a mosaic whose unique strengths and differences convert into a powerful united force.

4.       Be Proactive with Feedback

Feedback is simply the art of great communication and should be proactive and constant.   Many leaders are prone to wait until a problem occurs before they give feedback.

5.       Acknowledge and Reward

People love recognition, but are most appreciative of respect.   Take the time to give your teammates the proper accolades they have earned and deserve to make them more purposeful.

6.       Always Celebrate Success

Leaders are only as successful as their teams and the great ones know that with the right team dynamics, decisions and diverse personalities, everyone wins in the end. You must take the time to celebrate success.

Team building and team work is the key driver in organizational productivity. The days of the lone warrior corporate hero who could carry an organization to Fortune 500 lists with his charisma and genius are finally over. Organizations must now build teams with people of complementary skills to work towards achieving the corporate objectives and goals.

Enrol for a 2-year Post Graduate Diploma in Management in the Distance Learning format in WeSchool and learn the basic principles and practices of management. You can also enquire about workshops on Team Building and allied topics.

Enroll today for a Post Graduate Diploma in Marketing Management in the Hybrid mode (PGDM – MM – HB)

Advantages of Hybrid Learning Program

Rajiv Mehra was not quite ready to give up his job in a reputed Software company in Delhi in order to pursue an MBA. Yet, he always wanted an additional qualification to enhance his career prospects. It wasn’t long before Rajiv opted for a 2-year PGDM – (HB) Hybrid Learning Program in Management through the distance learning mode.

Spread over two years, a Hybrid Learning program provides flexibility to working professionals to work and study simultaneously with the help of various technology-enabled learning solutions. Everything, from assignments to reading resources, is made available to students via an online digital portal. And appearing for an online examination from anywhere is the best feature of this program. Since all exams are on online, tests can be taken even from overseas.

The Hybrid program comprises of multi-format teaching and learning. As a part of the Distance Learning Program, students are provided study material in different online and offline formats to suit their preferences. The power of social media is optimally utilized to spread the concept of ‘Continuous Learning‘. A comprehensively structured program provides effective knowledge in the managerial domain!

Rajiv gushes effusively: “I could attend all lectures simply by logging on through my laptop from anyplace. Not only did I find online learning less stressful and more interactive but it also left me with more than enough time to hold down a full-time job which I was not ready to quit.”

Like Mehra, a major part of the student populace is currently enrolled in various part-time and distance learning courses.

Technology has certainly changed the way students study and interact. One cannot overlook the benefits of distance learning today. All academic records, grades, fees, assignments and announcements can be accessed digitally – even appearing for tests! Courses are tailored to help students understand the basic principles and practices of management.

Enroll for Welingkar’s  Hybrid Learning Program and let their PG Diploma in Management lead you to a whole new career dimension. Enjoying the freedom to learn and grow from anyplace, anytime, anywhere.

Various Stages of Supply Chain Management

We live in a globalized world where everyone is competing with everyone else. Organizations today are realizing the importance of an effective Supply Chain Management.

What then is Supply Chain Management? SCM as it is popularly referred to is all about planning and management of activities involved in sourcing and conversions. It also includes coordination and collaboration with channel patterns which can be suppliers, intermediaries, third party service provider and customers. There are different aspects and stages in supply chain management. Some of the keys aspects are mentioned below:Image

Raw Material Suppliers: A supplier plays a critical link in supply chain. Forming the right partnership with right terms and polices helps develop a good relationship with the suppliers that will prove beneficial to all the parties involved.

Manufacturer: After acquiring the right raw material, the organization has to make careful decision on the manufacturing of the product. The demand for the product, technologies required and other important decisions have to be carefully managed at this stage.

Distributors: The distributors could include wholesalers and retailers. They are one of the important links between the organization and customers.

Customers: They are the most important and also the end-link in the chain. An organization should identify their customers and make sure that the product they produce is what is required.

Beside the above, Logistics is also an important factor in the supply chain management. Logistics is to plan, execute and control various aspects of supply chain, from the point of origin to the point of consumption. For an organization to operate smoothly and profitable it is necessary for the supply chain to keep running.

However, redundancy is the enemy of efficiency. So how does one build a supply chain network that responds efficiently? The answer is the ‘people’ factor. “The flexibility of a supply chain and its ability to respond to different demand patterns is a direct result of the network design. However, the efficiency of a supply chain and the speed of response depends more on the people that run the supply chain.”


  • Learn to design supply chains that improve supply chain profitability
  • Use product design, strategic sourcing, and pricing to most efficiently match supply and demand
  • Build and maximize supply chain coordination and collaboration
  • Identify supply chain risks and design risk mitigation strategies
  • Explore purchasing, production, and distribution strategies for a global environment


Click Here to play the simple supply chain management content.

Handling Retail Customer Service

For a business to boom, the customer is the ultimate for success. Little wonder then, the Customer is considered to be King!

Advertising is an integral part used to attract customers. Once the customer has entered the store, it is good customer service that will keep them in. Here are some pointers for good customer service.         

Communication: This is the most important factor and determines if the customer will return or not.. Greeting a customer properly is a good start -everybody likes to feel welcomed. Be friendly and start a conversation. ‘Can I help you’ is an outdated line, start by introducing yourself.


Product Knowledge: Make sure all your employees have a thorough knowledge about the product they are selling. If the customer finds the information lacking in any way, they will lose confidence.

Establish Customer’s requirement: Most of the times people enter a retail store with vague ideas about their purchase. Ask questions and help them establish their requirements.

Recommendation: Once customer’s requirements are established, make recommendations. Make sure the suggestions are related to the main product that they are purchasing.

Closing sale: The customer should not feel pressurized in closing the sale. Give them time to make a decision and proceed accordingly.

After-sale: Provide after sale service like free home delivery, exchange policy and any other benefit relevant to the retail business. After-sale service is an excellent way of increasing the chances of the customer returning.

And above all, don’t be afraid to experiment. Observe customers and employees both, to come up with the best services that suit your retail business. 

Click here to know more about Welingkar’s Hybrid Learning PGDM Management Programs.

Eight Important Factors to Run a Retail Store

The Retail sector in India has seen a dramatic upsurge in the past decade. Growing purchasing power of consumers has encouraged the retail business to flourish. From adopting new marketing strategies to diversifying into businesses, companies have tried all gimmicks to impress the customer.

Retail management, therefore, requires a full awareness of formalities, brands, marketing strategies and retail philosophies behind winning the customer.
Here is a check list which will help while venturing in the Retail Business.

Business Plan: A Business Plan is a road map for your business. It should have the name, amount of capital invested, polices and goals for the business.

Knowledge: be alert to the vagaries of market trends.

Legality: Be aware about laws regarding permit, license, leases, taxes, ownership and other formalities.

Location: For a retail store to run successfully, location plays a key role. Strategically placing the store in the area it is required is very important.

Employees: Hire according to your requirements. Keeping the employee motivated is equally important to run business.

Inventory: Categorizing products and price will ensure a smooth run of the business. A properly maintained inventory will help in boosting sales.

Display: Use store space wisely. Creative Display of the products will attract customers.

Advertising: Advertisement of the store is an absolute necessity to build awareness.

Everything said and done, running a successful retail business requires skills, strategy and a healthy dose of luck.